Analytics
Your consolidated ad and sales performance metrics, automatically updated.
Automated marketing intelligence
Your marketing data, finally understandable.
Analytica Group brings together your marketing data, understands what's happening, explains why, detects opportunities, and suggests the next actions to take — before you have to look for them yourself.
One view, not ten dashboards
Your ad platforms and your sales come together in one place, with no manual exports or spreadsheets.
The "why", not just the number
Every significant variation comes with an explanation and a concrete recommendation, not just a chart.
Continuous detection
Opportunities and anomalies are monitored continuously — you don't have to check a dashboard every morning to find them.
Features
What Analytica watches for you
Opportunities
Automatic detection of significant changes in spend, performance, and cost, with an associated confidence level.
AI Visibility
Tracking your brand's presence in generative search engine responses.
Marketing Intelligence
A memory of what worked and what didn't, so you avoid repeating the same experiments.
Simulator
Estimate the impact of a budget or strategy change before actually applying it.
Reporting
A clear summary of the week — what happened, why, and what's recommended next.
How it works
From raw data to action
Your ad and sales data is connected and centralized automatically, with no manual exports.
Every metric is compared against its usual trends to spot what's out of the ordinary.
Significant variations are identified and ranked by confidence level.
A concrete recommendation is suggested for each opportunity detected.
A clear summary of what happened — and what to do next — is sent to you automatically.
Services
Support, not just a tool
Initial audit
A review of your ad accounts and current setup before anything is put in place.
Integration
Connecting your existing platforms (ads, sales) without interrupting your ongoing campaigns.
Ongoing support
A human point of contact available to interpret recommendations and adjust the setup.
For businesses that manage their own advertising
Analytica Group is built for marketing teams, agencies, and businesses that already invest in online advertising and want to understand — not just measure — what it produces.
FAQ
Frequently asked questions
A platform that centralizes your marketing data, automatically detects opportunities and anomalies, and suggests concrete actions — rather than just a dashboard you have to interpret yourself.
Through a connection to your existing ad accounts. Integration is done with our team to make sure no ongoing campaign is interrupted.
No. Each client organization is isolated: your data is never mixed with or visible to another organization.
Pricing depends on the ad volume managed and the modules activated. Contact us for an estimate tailored to your situation.
Ready to understand your marketing data?
Let's talk about your current setup and what Analytica can bring to it.
Request a demo